Rob Barea

Rob Barea is vice president of Culture, Diversity and Engagement at Prudential Financial, Inc. In this role, he is responsible for the firm’s enterprise-side inclusion and diversity strategy, including culture programming, oversight of the company’s eight business resource groups and driving change through inclusion councils that support Prudential’s purpose and values.

Rob has more than 20 years of expertise in strategic human capital management, learning management, inclusion and diversity and organizational development. Prior to Prudential, Rob led the design and implementation of enterprise-wide inclusion and diversity initiatives at KPMG.  Prior to that, Rob served in other senior diversity and inclusion roles in Fortune 500 companies and within the US Army, where he retired as an active-duty Chief Warrant Officer after 24 years of service.

Rob earned his MBA from Liberty University and his undergraduate degree in General Business from Nichols College.  Rob is a certified project manager and earned his Project Management Certification from the Project Management Institute and his Lean Six Sigma Black Belt from the US Army Business Transformation office during his military service.