Companies may find it challenging to navigate needed communications, internally and externally, during times of crisis. This toolkit from Seramount defines what is considered a crisis in a workplace and outlines what planning processes should be completed before a crisis occurs, how leaders should respond during an active crisis, and how to evaluate the response afterwards to improve the process going forward. This toolkit includes information on how to create a crisis response team, how to assess a crisis, examples of how companies have responded to crises, and a communication decision tree.
