Managing Director, Marketing
Amy is the Managing Director of Marketing and Communications for Seramount. Amy spearheaded the development and integration of the Seramount brand strategy, migrating the five WMM affiliated brands toward a single customer-centric end-to-end professional services company. She leads product marketing, content, design, digital communications, media relations, new website development and vendor management in the execution of this strategy.
Amy brings 20 years of experience helping companies operationalize B2B marketing transformations to maximize revenue potential in changing competitive landscape. She spent more than a decade in the specialty chemicals industry, as the head of NA marketing for International Flavors and Fragrances where she led the $80M NA fragrance center of excellence through portfolio and category expansion, breakthrough product innovation, segmentation optimization and global partnerships. Amy holds a Bachelor’s degree in economics and art history from the University of Pennsylvania and a Masters of Business Administration from the Ross School of Business at the University of Michigan.